Integrations
Plugs into the tools your team already uses.
18 integrations across lead sources, messaging, alerts, calling, migration and AI. Most work as soon as you connect them.
- MLLead sources
Meta Lead Ads
Facebook and Instagram lead forms sync in real time through a signed, verified webhook. Connect several pages and ad accounts.
- WSLead sources
Website snippet
One script tag records sessions, first-touch UTMs and form submissions, then links anonymous visits to a lead once they identify.
- EFLead sources
Embeddable forms
Hosted lead capture forms you can drop into any website. Submissions arrive as scored leads.
- RBLead sources
RB2B
Reverse-IP identification adds company, title and firmographics to visitors who never filled a form.
Needs an RB2B account. Paste the webhook URL from Settings → Website Tracking.
- CILead sources
CSV import
Bulk upload with column mapping, a row preview, and duplicate warnings on email and phone.
- WBMessaging
WhatsApp Business
Two-way WhatsApp per lead, with templates and a one-click webhook subscription.
Needs a WhatsApp Business account connected to Meta.
- GMMessaging
Gmail
Messages to and from a lead thread into their activity timeline automatically.
Needs a Google Cloud OAuth app.
- ASMessaging
Amazon SES
Sends marketing campaigns in rate-limited batches, with open and click tracking and unsubscribe handling.
Needs SES credentials and a verified sending domain.
- SLAlerts
Slack
New-lead, SLA breach, high-score and deal-won alerts, plus a daily pipeline briefing per rep.
- DIAlerts
Discord
The same speed-to-lead alerts and daily briefing, posted to a Discord channel.
- TVCalling and calendar
Twilio Voice
A browser softphone with automatic recording, stored in S3 behind signed playback links.
Needs a Twilio account and phone number.
- GCCalling and calendar
Google Calendar
Booking pages check real free/busy time and write confirmed meetings back to the rep’s calendar.
Uses the same Google OAuth app as Gmail, with one extra scope.
- HUMigration
HubSpot
Pull existing contacts across in one step when you switch.
- CLMigration
Close
Pull existing contacts across in one step when you switch.
- FRMigration
Freshsales
Pull existing contacts across in one step when you switch.
- CLMigration
Clientify
Pull existing contacts across in one step when you switch.
- GEAI and agents
Gemini
Powers lead insights, pitch drafts, call transcription, personas and the background agents.
- MSAI and agents
MCP server
Claude Desktop, Claude Code or any MCP client can search leads, move stages and read analytics, signed in through your Loomstrat account.
Setup requirements
What needs an account of your own.
These integrations connect to a service in your name, so they need credentials before they work. Everything else is ready once you sign in.
| Integration | What you need |
|---|---|
| RB2B | Needs an RB2B account. Paste the webhook URL from Settings → Website Tracking. |
| WhatsApp Business | Needs a WhatsApp Business account connected to Meta. |
| Gmail | Needs a Google Cloud OAuth app. |
| Amazon SES | Needs SES credentials and a verified sending domain. |
| Twilio Voice | Needs a Twilio account and phone number. |
| Google Calendar | Uses the same Google OAuth app as Gmail, with one extra scope. |
Start today
Your next ad lead is already on its way.
Connect Meta Lead Ads, set your stages, and have the first lead scored and routed in the same afternoon.